Thursday, March 14, 2013

New Database

So far in my research process, I have already used the databases: Consumer Information (Business and Economics), Company Information (Company and Industry Information) and Psychology (Social Sciences.) For this assignment, I chose a new subject database, Computer Science (Science and Technology.) Under this subject, I found many helpful sources such as academic journals and reports. One source described the amount of iPhone sales in the U.S. This will definitely aid me in my research paper because my topic concerns the reasons why people buy iPhones, even more, over other smartphones. My topic also covers why iPhones are so expensive over other competing smartphones. With this notion, I would need to discover what materials make up the iPhone itself. Luckily, using this database, I was able to find an article that is closely related to this idea. Another useful article I found was about the iPhone components. The text described and closely examined the manufacturing and materials used to make iPhones.

Tuesday, March 5, 2013

Social Research

With already being a user, I decided to use Twitter and Facebook. I like these two sites because they allow me to interact socially with people all the time. This can be from family, friends to old classmates. Although these are social networks, people also use them as a marketing tool. While conducting research for my topic, I was able to find both informative and opinionated information. There were several articles that were based on iPhone production, the Apple company and the marketing and management of the company. It's Twitter so it mostly contains opinionated and personal thoughts. With that being said, most information was about the craze and the frenzy about new iPhone releases and upgrades. People "tweeted" about their personal purchases, the features and their excitement about being new iPhone customers. This is all pertaining to marketing. Similar to Twitter, I found almost the exact kind of articles and posts on Facebook. I wanted to experiment on all of the other provided tools instead of just focusing on one. StumbleUpon and Delicious gave me a hard time as they left me asking "what the heck is this?" However, Reddit was the best. It allowed me to break down iPhone into categories that will best fit my research project. Tech news to programming were all available using this site. Newsvine was also helpful because it let me browse articles on just about anything related to an iPhone.